Stratify Aerospace

Gene Hayman, President and CEO

“At Stratify, our approach begins with genuine listening — we don’t just hear what our customers say, we strive to deeply understand their objectives, challenges, and mission,” explains Gene Hayman, president and CEO. “We don’t just slot customers into a standard template. Instead, we dive in hands-on, fully committing to their success as much as they are.”

Stratify prides itself on a profound understanding of its customers’ technical and operational requirements, tailoring its mission to align closely with their needs. This adaptability and forward-thinking mindset are crucial in an ever-evolving industry, ensuring that Stratify remains dynamic and proactive.

Taking a Proactive Approach

At the heart of Stratify’s success is its proactive approach to understanding and predicting aviation market trends. The company makes concerted efforts to stay ahead of industry developments, allowing it to develop solutions that are not only relevant to its customers but also anticipate future challenges. The team at Stratify actively participates in global forums, standards organizations, non-governmental organizations (NGOs), and industry trade associations. This involvement ensures they are constantly in touch with the latest shifts in the aviation landscape from operational, technical, regulatory, and policy perspectives.

Strategy, Technology, and Policy

Stratify delivers innovative solutions and services across a broad range of aviation verticals, capitalizing on its team’s decades of experience spanning multiple sectors. The team’s diverse skill set encompasses strategy development, systems and safety engineering, technology innovation, and policy expertise. This wealth of knowledge allows Stratify to effectively address complex challenges and drive advancements in the aviation industry.

Customer engagement begins with a deep dive into understanding the unique challenges and needs of each customer. Stratify employs a step-by-step methodology that ensures comprehensive assistance tailored to each situation. Initially, they conduct a thorough consultation to grasp the customer’s current market position, operational challenges, and strategic goals. This involves not just listening, but actively engaging to unearth underlying issues and aspirations.

Throughout the process, they maintain close communication with their customers, ensuring transparency and alignment. Their approach is dynamic, allowing for adjustments as needed to respond to evolving challenges and opportunities. This methodical yet flexible approach ensures they not only meet but exceed the customers’ expectations while driving significant and sustainable improvements in their operations.

Delivering Results Seamlessly

Stratify Aerospace’s commitment to a customer-centric approach is vividly demonstrated by the success it has enabled for its customers. By focusing on tailored solutions and collaborative strategies, Stratify has consistently empowered its customers to achieve outstanding results.

The Stratify team harnesses its deep well of experience and expertise across a spectrum of initiatives, focusing on the development of innovative strategies and roadmaps essential for airspace modernization and the evolution of air traffic flow management systems. In one case, they engaged in close collaboration with a customer, creating impactful use cases and new operational concepts that will lead to the development of a more efficient and sustainable traffic flow system.

Another example of Stratify’s customer-centric approach delivering measurable success is in the area of new airspace entrants. With the introduction of innovative aircraft, ranging from multi-purpose drones to urban air taxis, Stratify has partnered with multiple customers, delivering critical safety risk management services, aircraft certification support, systems engineering, and specialized technical skills - providing customers with the ability to perform various flight operations.

Within its aviation consulting practice, Stratify offers a comprehensive suite of services including strategy formulation, market penetration, stakeholder engagement, and business development. Recently, the Stratify team crafted a growth strategy for a customer that culminated in securing a program worth nearly $300 million. Additionally, they supported another customer through a successful rebranding effort, opening the door to numerous new opportunities in the aviation market.

“Our philosophy is that we don’t just provide a service; we add value that leads directly to measurable results,” says Hayman. “In each case, we were able to craft strategies that aligned perfectly with the customer’s goals and the needs of the market.”

In the dynamic aviation industry, flexibility is crucial for delivering substantial value, and Stratify exemplifies this principle exceptionally well. Despite its extensive capabilities spanning various aspects of aviation, Stratify maintains the agility of a small enterprise. This nimble operational structure empowers the company to swiftly respond to shifts in market trends and customer demands. Such adaptability ensures that Stratify remains highly responsive and continually aligned with its customers’ evolving needs, consistently delivering tailored and effective solutions.
Hayman points out that Stratify’s ability to pivot when necessary is one of the key differentiators that set them apart from larger, more bureaucratic competitors.

“We execute a business model that allows us to stay very nimble and flexible, and we’re able to adapt to what our customers need very quickly,” he explains. “Whether our customers are air navigation service providers (ANSPs), airlines, airports, or even industry partners, we’re able to provide the same level of responsiveness and care. This allows us to work within their frameworks while still driving successful outcomes.”

Stratify’s open communication policy further enhances this flexibility. Rather than relying solely on rigid key performance indicators (KPIs) or predefined metrics of success, the company measures its success through continuous dialogue with customers. By maintaining regular open and honest communication, Stratify ensures that it consistently delivers value and can quickly adjust course if a customer’s needs or market conditions change.

Building a Greener Future for Aviation

Sustainability has become an increasingly important consideration in the aviation industry, and Stratify is committed to helping its customers meet their environmental goals. From reducing carbon emissions to improving operational efficiency, sustainability is a key factor in the solutions Stratify develops.

“When collaborating with customers, we constantly consider their sustainability objectives,” explains Hayman. “For example, when developing a new airspace concept or technology with a customer, we focus on enhancing airspace efficiency. This not only reduces fuel consumption and emissions but also supports their sustainability targets. We’re dedicated to finding solutions that advance our customers’ environmental goals and add value to their operations.”

At its core, Stratify is more than just an aviation services firm; it is a true partner to its customers, aligning its mission with theirs to drive meaningful, long-term success. Through a combination of strategic foresight, technical expertise, and policy support, the company offers an end-to-end experience grounded in a deep understanding of the aviation industry.

Whether guiding customers through developing strategies for integrating cutting-edge technology, navigating complex regulatory landscapes, or helping them win multimillion-dollar contracts, Stratify Aerospace consistently demonstrates its ability to deliver results. As the aviation industry continues to evolve, the company is committed to remaining a trusted partner, helping customers navigate new challenges and capitalize on emerging opportunities— always with an eye toward the future.