Tangerine Electronics

A Strategic Transition from GEO to LEO Satellite Integration

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Alonso Macias, Tangerine Electronics | Aerospace Defense Review | Top Satellite Solutions CompaniesAlonso Macias, Chief Operating Officer
Tangerine Electronics, a pioneer in satellite service integration, has asserted its dominance in the Americas with a meteoric rise from its inception in Mexico City in 2008. Swiftly capitalizing on its initial success, the company expanded into the U.S., setting up a foothold in Palo Alto, California, within the very same year.

Initially focusing on Geosynchronous Equatorial Orbit (GEO) satellite solutions, the company pivoted to the burgeoning Low Earth Orbit (LEO) satellite integration sector. This bold strategic shift catapulted Tangerine Electronics to the forefront of the industry and underscored its commitment to delivering high-speed internet connectivity to the most underserved regions.

Harnessing the Power of LEO Satellite Technology

The journey of Tangerine Electronics is a testament to visionary leadership and adaptability. Acknowledging the inherent limitations of GEO satellites, particularly the latency that adversely affected essential services such as video conferencing and real-time data exchange, the company proactively embraced LEO technology. This was a technological upgrade and a forward-thinking strategy to meet the surging demand for seamless, low-latency internet access in remote locations. The transition to LEO satellites has dramatically enhanced the speed and reliability of services, transforming the internet experience for clients, especially in areas previously marred by connectivity challenges.

“Our clients, mainly in underserved areas, seek reliable, fast, and low-latency satellite connectivity. At Tangerine Electronics, we are committed to delivering just that, empowering remote communities to thrive in the connected world,” asserts Alonso Macias, Chief Operating Officer of Tangerine Electronics.

Pioneering Solutions for the Underserved

Tangerine Electronics also understands the unique connectivity struggles faced by its clients in remote locations where primary internet access remains elusive. These challenges—from limited communication channels to constrained educational and economic development opportunities—are met with Tangerine Electronics’ innovative Very Small Aperture Terminal (VSAT) satellite internet solutions. By harnessing state-of-the-art technology in orbiting satellites and ground infrastructure, the company delivers unparalleled high-speed internet, Software-Defined Wide Area Network (SD-WAN) solutions for optimized connectivity, and robust voice communication services across expansive territories.

A distinguishing hallmark of Tangerine Electronics is its commitment to excellence, as evidenced by superior Service Level Agreements (SLAs). These agreements ensure consistent performance and reliability, providing clients with predictable and dependable internet connectivity. Further solidifying its market leadership, Tangerine Electronics boasts an unmatched dedication to customer support. Available around the clock through many channels—including phone, text, WhatsApp, and a dedicated help desk—the company ensures swift and practical assistance, significantly reducing downtime and enhancing productivity.

  • Our clients, mainly in underserved areas, seek reliable, fast, and low-latency satellite connectivity. At Tangerine Electronics, we are committed to delivering just that, empowering remote communities to thrive in the connected world


In addition, Tangerine Electronics prides itself on its remarkably rapid deployment capabilities, ensuring clients can benefit from reliable internet services. This combination of exceptional service quality, unparalleled support, and swift implementation underscores Tangerine Electronics’ unique position as a catalyst for connectivity in underserved areas.
“We are the market leaders, offering top-tier solutions with the fastest response times for unmatched customer support and fueling our ongoing global expansion,” states Macias.

Fostering Resilience

Tangerine Electronics distinguishes itself as a technological innovator and a vital responder in times of need, demonstrating a profound commitment to making a real-world impact through connectivity. In October 2023, the firm swiftly sprang into action after Hurricane Otis—the most severe storm ever to hit Mexico’s Pacific coast, which left Acapulco in ruins and its communication networks in disarray.

Upon collaborating with Mexican authorities, the company deployed an advanced high-speed satellite network throughout the devastated city. Remarkably, within just 48 hours, Tangerine Electronics had reinstated critical communication lines, enabling first responders to coordinate their efforts more efficiently, a testament to the company’s agility and dedication to societal well-being in crises.

Besides emergency responses, Tangerine Electronics plays a pivotal role in the sustained development of communities through its innovative satellite solutions. Its collaboration with CFE, Mexico’s state-owned electric utility, is a notable instance of this enduring impact. This ambitious project successfully connected 1,700 previously isolated areas within three months. The initiative empowered these communities and significantly enhanced CFE’s operational capabilities through improved communication and data management. By providing access to essential information and communication channels, Tangerine Electronics has laid the foundation for new educational and economic opportunities, driving forward the development of these regions.

A Passionate Team Fuels Continued Growth and Global Expansion

Tangerine Electronics’ success is undeniably linked to its team’s expertise and dedication. The firm promotes a culture of continuous learning, encouraging its engineers to pursue relevant certifications and training programs. It ensures that the workforce remains at the forefront of the perpetual evolution in the satellite technology sector. Tangerine Electronics also prioritizes a solid financial strategy, offering clients flexible leasing options for its satellite links. Looking ahead, the firm is poised for significant expansion, leveraging its partnership with SpaceX’s Starlink constellation to provide internet solutions across the globe.

“We are resellers of Space X for the satellite internet constellation Starlink, offering satellite internet solutions with high-speed internet design to keep residential and businesses connected all around the globe,” adds Macias.

Tangerine Electronics’ Strategic Vision

In an era where connectivity is synonymous with opportunity, Tangerine Electronics’ ascent in the satellite service industry encapsulates the essence of forward-thinking and innovative leadership. This journey is marked by a commitment to making strategic decisions and harnessing the collective expertise of its dedicated team. At the heart of Tangerine Electronics’ success are three pivotal principles—a deep understanding of client needs, focus on enhancing productivity through technological prowess, and a steadfast dedication to fostering an environment of continuous learning and development.

Central to Tangerine Electronics’ philosophy is empowering remote communities, ensuring they remain at the forefront of satellite technology advancements. This commitment nurtures a culture of innovation and growth and drives the development of forward-looking solutions that promise a more interconnected future. The company’s approach goes beyond conventional service provision, aiming to instill a broader understanding and capability within the communities it serves, thereby catalyzing sustained progress and self-sufficiency.

In addition, Tangerine Electronics’ strategic partnerships, such as its collaboration with the Starlink constellation, underscore its ambition to transcend geographical limitations and instigate a wave of global connectivity. Such alliances enable the firm to extend its reach, bringing transformative internet access to remote corners of the globe. These efforts are crucial in unlocking new avenues for communication, education, and economic advancement, which will greatly contribute to global development.

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Tangerine Electronics

Company
Tangerine Electronics

Management
Alonso Macias, Chief Operating Officer

Description
Tangerine Electronics, a Mexican leader in LEO satellite integration, bridges the digital divide for underserved regions. The firm offers high-speed internet, exceptional support, and global reach through partnerships like SpaceX's Starlink.